What Targeting Options Are Available?

TwinRed offers comprehensive targeting options:

• Geographic Targeting: Select specific countries where ads should be served.
• Region Targeting: Target specific regions or states within a country.
• City Targeting: Target specific cities for localised campaigns.
• Carrier Targeting: Target users on specific mobile carriers/ISPs.
• Device Targeting: Desktop, Mobile, Tablet.
• OS Targeting: Windows, macOS, Linux, Android, iOS, and others (including OS version ranges).
• Browser Targeting: Chrome, Firefox, Safari, Edge, and others.
• IP Range Targeting: Target or exclude specific IP ranges (useful for excluding internal traffic or targeting specific ISPs).
• Time Scheduling (Dayparting): Set specific days for your campaigns to run (self-serve). Hourly scheduling is currently available via your Account Manager and will be released to your dashboard soon.
• Site and Zone Targeting: Build whitelists (show ads only on specific sites) or blacklists (exclude specific sites).
• Audience Retargeting: Re-engage users who previously visited your website via the TwinRed pixel.
• Sexual Orientation Targeting: Available for campaigns on adult content networks.
• Category Targeting: Target specific content categories to reach the most relevant audiences.

Multiple targeting parameters can be layered for refined audience control.