How can I know if my bid is competitive?
The first sign to know if your bid is competitive is by the amount of traffic you are receiving and secondly by asking your Account Manager directly for the best bid to place (or contacting email@example.com). Our Account Managers can tell you your position in our bidding auction as well as which bid to place to secure a position.
Competitive bidding is very important for a successful campaign because:
- It gives you a chance to grab more traffic
- Helps you to win more first impressions
Please, always refer to your Account Manager (details on the top right of your TwinRed dashboard) if you have doubts on what to bid, either before setting up the campaign, while your campaign is active, or when optimising.